Inbound travel searches grew 102% between January and May this year
The data is based on the search trend witnessed on digital travel platform Agoda
International travel is coming back across Asia, according to global digital travel platform Agoda as it urges hoteliers to maximise the opportunities this rebound affords. Agoda’s search data from January 2022 to May 2022 reveals a 102% growth in inbound searches and 90% growth in outbound searches as travellers’ confidence returns.
“As the easing of international travel restrictions has started, we are seeing encouraging growth in India and across Asia. There is a window of opportunity for hoteliers and Agoda Homes partners to get a real head start on their competition and capture these inbound travellers,” said Krishna Rathi, Agoda - Partner Services Country Director, India, Sri Lanka & Maldives.
Agoda offers hoteliers and property owners the flexibility to market their properties to new audiences via a range of product solutions including Agoda’s International Rate Channel, IP based Rate Channel or Agoda Growth Product.
“While domestic travel is the mainstay of many of our partners’ businesses the advantage of reaching international travellers is appealing because they tend to stay longer, plan further ahead and utilise inventory across the week, instead of such a heavy weekend focus as is more characteristic of domestic travellers,” Rathi continued.
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